Thursday, January 28, 2010

ChapStick Billboards













Description: Dramatization relating to the All Natural Chapstick: Log shaped lips. The texture and shape of the bark reminds viewers of chapped lips.Once the chapstick has been applied, you notice the smooth fresh inner portion of the log.

Claim: Smoothens rough surfaces. Smoothens chapped lips
Media: Billboard















Description: Dramatization relating to the All Natural Chapstick: The dry lips shaped leaf reminds viewers of chapped lips. Bottom left portion is renewed leaving a fresh, smooth effect.
Claim: Smoothens rough surfaces.Natures touch.
Media: Magazine double page spread












Description: Bottle cap folded to create an image of chapped lips.
Left bottom lip is smoothened to show results.
Media: Billboard



1 comment: